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Partner & Publisher Recruitment

The publishers your buyers already trust.

We find, pitch and activate the content sites, review publishers and tier-1 media your customers read before they buy, and get them actively promoting you.

Programs run on Impact, CJ, Awin, Rakuten Advertising, ShareASale & PartnerStack

A creator recording a video podcast in a bright studio
From one recruited publisher~$120K/mo

The problem

Why recruitment usually fails.

What we usually find

  • Mass network invites that publishers ignore
  • Partners who join and never post a single link
  • A program that leans on coupon sites taking last-click credit
  • No relationships with the editors who decide what gets covered

How we recruit

  • Targeted lists built from who ranks and converts in your category
  • Personal outreach with a reason to care: offers, tiers, exclusives
  • Activation plans so new partners publish within weeks
  • Relationships with content, review and tier-1 publishers

What we do

Everything it takes, handled.

Competitive partner mapping

We find the publishers already earning from your competitors and the ones ranking for your buyers’ searches.

Personal outreach

Real pitches to real editors and partner managers, not bulk network invites.

Tier-1 placements

Content and review placements on major publications, negotiated around performance.

Sub-network strategy

Where it makes sense, sub-networks to reach long-tail publishers without managing hundreds of contracts.

Activation

Briefs, product access, creative and offers so new partners go live quickly.

Partner-level reporting

Who was recruited, who is live, and what each partner is driving.

How it works

Our process, step by step.

  1. 01

    Map

    We map who wins in your category: the publishers, rankings and placements that drive sales.

  2. 02

    Pitch

    We reach out personally with a commission and offer structure worth their time.

  3. 03

    Activate

    We onboard each partner with briefs, creative and tracking, and follow up until they publish.

  4. 04

    Grow

    We grow the partners that perform with better placements, tiers and bonuses.

Proof

Results from programs we’ve run.

Brands are described by category to respect confidentiality. Client names withheld (NDA).

From one recruited publisher

~$120K/mo

One publisher we recruited and activated for a leading VPN brand.

Read the case study

Tier-1 publisher placements

PCMag / TechRadar / Tom’s Guide / Forbes

Content and review placements in PCMag, TechRadar, Tom’s Guide and Forbes.

Affiliate revenue in 11 months

$30K $200K/mo

We grew a leading VPN brand’s affiliate program from ~$30K to ~$200K a month.

Read the case study

All case studies

FAQ

Frequently asked questions

Something else on your mind? Email team@referstudio.com.

What types of partners do you recruit?

Content and review publishers, comparison sites, tier-1 media, niche bloggers, newsletters, creators, and where they fit, coupon, cashback and loyalty partners.

How is this different from network recruitment tools?

Network tools send invitations. We research who actually drives sales in your category, pitch them personally and stay on them until they are live and promoting.

Can you get us into major publications?

We pursue tier-1 placements as part of recruitment and have secured content and review placements in PCMag, TechRadar, Tom’s Guide and Forbes. What’s achievable depends on your product and category.

Do you only recruit on one network?

No. We recruit on whichever network your program runs on, and can work across several.

Will we be paying flat fees for placements?

Some publishers ask for flat fees or hybrid deals. We negotiate around performance and only recommend paid placements when the numbers make sense.

Free program audit

Find the revenue your partners are leaving on the table.

Tell us your brand and network. We’ll review your affiliate, creator and community setup and send back what we’d fix first. No cost, no obligation.

Or email us at team@referstudio.com

Interested in

We reply within one business day. No spam, ever.